By Kevin Godbee
In Part II of my interview with Christian Eiroa of Camacho Cigars, Christian tells us how he puts himself in the customer’s shoes when he is developing a cigar, but there is also a point where professional blending overrules the opinion of the average guy on the street. Camacho has a reputation for producing very strong "balls out" cigars, as Christian refers to them, but his father helps balance things out with his taste for milder cigars. So there are mild and medium Camachos as well.
In this video, we get a behind the scenes dialogue on how cigars are created, from the initial idea, to blending different leaves and coming up with the next killer recipe for a great new cigar. Again, since Christian and I both love cigars and both love business, we really get into talking about cigar product development. I asked how he comes up with new blends after already having created so many, how do they decide which shapes and sizes they will make, and how is the blend adjusted to remain consistent in the different vitolas?
About 2/3rds of the way through, I put Christian on the spot. Camacho’s ad for the Camacho Corojo cigar claims that it is "The World’s Only Authentic Corojo". Several different cigar manufacturers make Corojo cigars, so I wondered if the ad headline was hyperbole. Find out the answer when you watch part 2 of the interview.